NivoRaq concept store · Demo shopping, no real ordersExplore the case study ↗
VARNAMCOLOUR / EVERY DAY

THE COLOUR OF COMING TOGETHER

A little tradition.
A lot of you.

Thoughtful silhouettes. Joyful colour. An imagined collection for the everyday moments worth dressing up for.

Find your colour
THE EVERYDAY CELEBRATIONVOL. 01 / CONCEPT COLLECTION
MARIGOLD MOMENTS01 — 06

THE CONCEPT COLLECTION

Six pieces.
Endless possibility.

Easy separates, expressive sets and a little occasion dressing. All prices and products are illustrative.

6 pieces to explore

Sets / Sample piece

₹3,800

Kurtas / Sample piece

₹2,400

Sarees / Sample piece

₹4,200

Sets / Sample piece

₹3,600

Separates / Sample piece

₹1,200

Dresses / Sample piece

₹2,900

THE VARNAM POINT OF VIEW

Made for the
in-between moments.

Not every day is a festival.
Every day can have a little colour.

This fictional boutique explores a warmer, more expressive way to shop Indian ethnicwear: see the silhouette, understand the fit and choose the piece that feels like you.

See the thinking behind this store ↗

AN IDEA FOR YOUR OWN BRAND?

Your collection.
Your own online home.

VARNAM is a NivoRaq Studio concept. Explore the shopping flow, then tell us what you want to create for your fashion brand.

Discuss this store concept